
With Honda set to debut its Jazz / Fit hybrid in Paris, Toyota thinks a Yaris hybrid may be able to help get more Europeans on its own hybrid bandwagon. Clearly hybrids are still a good way promote backing off of oil dependency, but Toyota has a couple hurdles to clear before success is in the cards.
First, hybrids have not been a huge hit in Europe, a market that traditionally prefers diesel engines, and second, Toyota needs to continue to improve its image after the recalls it has been enduring.
If a Yaris hybrid officially gets a green light, we could see a concept /prototype / teaser as early as Paris or possibly early next year. We'll let you know more as soon as we know more.
By Phil Alex
Source: Reuters
*Regular European market Toyota Yaris shown in photos





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